Graphic Design and Illustration application portfolio advice

Expert tips and tricks for applicant portfolio reviews for BA (Hons) Graphic Design and BA (Hons) Illustration.

Want to study BA (Hons) Graphic Design or BA (Hons) Illustration with us? We’ve got some expert tips and tricks of the trade to help with your portfolio.

Our degree programmes are practical and studio-based, providing valuable hands-on experience. Applicants are evaluated through the portfolio review process.

Here, Course Director John Hudson and Illustration Lecturer Molly Turton give you valuable insights into how to make your work stand out.

Interested in studying with us? Explore Graphic Design and Illustration at University of Staffordshire.

Developing your application portfolio

Our highly regarded BA (Hons) Graphic Design and BA (Hons) Illustration degrees are top 5 in the UK for Design (Guardian University Guide 2024).

What to include in a graphic design or illustration university application portfolio?

Introduce yourself creatively through your portfolio. Start with a standout piece that's memorable and captures attention. Display work you take pride in, including self-initiated projects, showcasing your genuine passion for the subject. Your application portfolio can span a range of outcomes and mediums, including digital, traditional, 3D, sculptural, and textiles.

Portfolio content: beyond final outcomes

Don't just show finished work - share your process. Sketches and scamps illustrate how your ideas take shape. We look for potential and appreciate seeing your creative journey from research to the final concept. Sketchbooks that show development, problem-solving, and experimenting, including life drawing and mark-making, are also encouraged during the portfolio review.

Number of pieces and digital work

We recommend no more than five pieces, but focus on quality. Embrace digital and animated work, providing a diverse showcase of your skills. You can include screenshots of moving images and label accordingly. We appreciate a breadth of skills, whether in traditional or digital mediums.

Layout tips for your portfolio

Consistent layout is crucial. Showcase your work thoughtfully in terms of imagery and typography. When applying, you'll also be invited to submit a digital portfolio. Ensure consistency between them. Your digital portfolio can be a PowerPoint presentation, PDF or JPEG images, or a link to an online portfolio.

Preparing for the interview and portfolio review

Rehearse discussing your portfolio pieces to articulate your project development, processes, and design decisions. The portfolio review is your chance to express your passion and potential. Reflect on why you want to study the course you’re applying to and your career aspirations.

Questions about applying?

Contact enquiries@staffs.ac.uk for any enquiries about our Illustration or Graphic Design degrees. We're here to help you on your creative journey.

Graphic Design and Illustration application portfolio advice

Video

Course Director, John Hudson and Lecturer, Molly Turton discuss their top tips for producing the best university application portfolio for Graphic Design or Illustration.

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The way that you present your work is how you’re communicating your creativity, we want to get the full picture. It’s really important to take pride in how you present your work because that’s our first impression of you.

Molly Turton, Lecturer in BA (Hons) Illustration at University of Staffordshire

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