Designing and Manufacturing in the UK, Woolcool are leading innovators in their sector, producing insulated packaging using Sheep Wool, providing a sustainable alternative to Polystyrene. They have recently diversified their product range into Horticulture.
Two-time Queens Award winners, Woolcool achieved B Corp certification in 2020, promoting business as a force for good, an ethos the company is passionate about, ensuring that both people and planet are taking into account when making business decisions. Josie is a leading advocate for MSMEs along with encouraging creativity, diversity and the development of strong cultures within businesses. In 2021 she was awarded an MBE in The Queen's Birthday Honours List for services to Manufacturing and the Environment, and became a Deputy Lieutenant of Staffordshire in 2023.
Josie is involved in a number of local, national and international engagement groups including being part of the ICC MSME Champion Group, sitting on the WTO Business Advisory Group, as a member of Staffordshire Chambers of Commerce Board, and as a DBT Export Champion. She also sits as a trustee for a number of charities in the area, including Stoke City Community Trust and AEDdonate.
A keen sportswoman, Josie is a passionate Stoke City fan, and has participated in sport all of her life. She represented the Midlands region at Hockey and has recently moved into coaching.